Topic page for Benefit Cosmetics at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of Benefit Cosmetics articles and analysis

Articles: 32 Results

Benefit revives 'Bold is Beautiful' campaign with pop-up

Benefit Cosmetics' annual philanthropy initiative - the Bold Is Beautiful Project - returns this spring with a pink twist in

Event TV: The Persuaders turns 20

As London-based agency The Persuaders celebrates its 20th anniversary this year, Event TV spoke to its founding members about the

In pictures: Good Ship Benefit launches illusionary afternoon tea experience

Benefit Cosmetics launched an afternoon tea-themed sensory adventure on board The Good Ship Benefit, its beauty and entertainment destination on

Webley-Smith joins Not on The High Street from Benefit Cosmetics

Not On The High Street has recruited Benefit's Hannah Webley-Smith

Online retailer Not On The High Street has appointed Hannah Webley-Smith as customer director.

Lyle's Golden Syrup used social media as currency at its Selfie Service Cafe pop-up

Future experiential trends: What you need on your radar for 2016

Event looks at how activations and experiences are likely to develop during the course of this year.

One of Webley-Smith's standout activations was the Curl's Best Friend pop-up

One Minute With... Hannah Webley-Smith, Benefit Cosmetics

Benefit Cosmetics' marketing director UK & ROI, Hannah Webley-Smith gives Event the lowdown on her highlights from last year, the

Exact details about the Burger & Lobster experience are yet to be revealed

Three experiential events to watch next week

Burger & Lobster, Benefit and Starbucks and Chiswick's Magical Lantern Festival feature in our list of events taking place next

The pop-up parlour will be located in selected stores throughout February

Top five experiential stories of the week

Benefit's partnership with Starbucks, Cadbury's Creme Egg pop-up menu and Nike's sporting events were among the most read experiential stories

The Jamie Stevens Hair pop-up has featured at the NTAs for the past few years

Jamie Stevens Hair and Matrix to host pop-up salon at NTAs

Celebrity hairstylist Jamie Stevens and L'Oréal's professional hair care brand Matrix will be hosting a pop-up salon at tonight's National

Last year saw Benefit Cosmetics offer makeovers to VIP guests

Benefit to activate at National Television Awards

Benefit Cosmetics will be returning to The O2 this week for the National Television Awards (NTAs), where they will be